Netflix’s India Impact: Over $2 Billion in Economic Growth, Says Co-CEO Ted Sarandos at WAVES 2025
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Netflix’s Post-COVID Investment in India Surpasses $2 Billion Ted Sarandos, Co-CEO of Netflix, revealed during the World Audio Visual & Entertainment Summit (WAVES) 2025 that the streaming giant's investments in India have resulted in over $2 billion in economic impact since the COVID-19 pandemic . This impact includes jobs created, skills developed, and production infrastructure supported by Netflix across the country. He made the announcement during a conversation with Bollywood actor Saif Ali Khan on Day 3 of the summit, held at the Jio World Centre in Mumbai . Netflix’s Reach Across India: 100+ Cities, 25,000+ Creatives Sarandos shared that Netflix has filmed across over 100 towns and cities in 23 Indian states , collaborating with over 25,000 local artists, technicians, and crew members . This extensive outreach not only fuels regional storytelling but also empowers local economies and creative ecosystems. The Future of Storytelling: “Connection Over Predi...